One Accord, an electronic medical products manufacturer, wanted to connect with global innovators who had strong product ideas but lacked in-house manufacturing capabilities. Their focus was on identifying international businesses that required complete end-to-end product development support. The objective was to reach innovators who needed help from concept and design through prototyping, testing, and final production. Spain and broader European markets were prioritised for this outreach initiative. The challenge lay in finding the right audience among thousands of potential innovators worldwide. Many had ideas but no reliable manufacturing partner to bring them to life. The campaign required deep research and precise targeting rather than broad outreach. A hyper-personalised international strategy was designed to start meaningful conversations. This approach helped generate qualified interest, international discovery calls, and real business opportunities.
To find international businesses and innovators requiring end-to-end product development from concept to production.
One Accord offers complete product development:
Concept → Design → Prototype → Testing → Production
The challenge was identifying:
Who has innovative medical ideas but no manufacturing capability?
We researched and targeted:
